[DOWNLOAD] "An Exploratory Analysis of Student Exposure to Personal Selling: An MBA Perspective (Report)" by Academy of Educational Leadership Journal ~ Book PDF Kindle ePub Free

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eBook details

• Title: An Exploratory Analysis of Student Exposure to Personal Selling: An MBA Perspective (Report)
• Author : Academy of Educational Leadership Journal
• Release Date : January 01, 2010
• Genre: Education,Books,Professional & Technical,
• Pages : * pages
• Size : 227 KB

Description

INTRODUCTION For most businesses, maintaining an exceptional sales force has been a continual challenge. Today, these challenges seem greater because demand for sales talent has been described as 'skyrocketing' (Galea 2006; Hoffmeister 2008). Increases in demand are illustrated by reports indicating it is taking longer to fill open sales positions and that compensation in sales is growing at a rate double that of other corporate positions (Nachnani 2007). A separate report revealed the results of a survey of managers which concluded that the most difficult job to fill with qualified applicants was the sales job (Galea 2006). Based on these reports, it could be suggested that firms need to continually seek new sources of potential sales personnel. Colleges and universities represent one of the sources identified to cope with the increased demand for sales talent (Bristow, Gulati, Amyx and Slack 2006; Hoffmeister 2008; Nachnani 2007; Simon 2006). One result of the current recruiting focus of seeking sales talent from students at colleges and universities is that sales has recently been described as one of the top 10 jobs for college graduates (National Association of Colleges and Employers 2006).

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